BioHarvest Sciences Announces Record $2 Million Monthly Sales

Published on June 7, 2024

VINIA SUBSCRIPTION GROWTH DRIVES 101% YEAR-OVER-YEAR INCREASE IN MAY PRODUCT SALES ORDERS; CUMULATIVE CUSTOMER REVIEWS SURPASS 5,000

Vancouver, British Columbia and Rehovot, Israel--(Newsfile Corp. - June 6, 2024) - BioHarvest Sciences Inc. (CSE: BHSC) (OTCQB: CNVCD) ("BioHarvest" or the "Company"), a company pioneering its patented Botanical Synthesis technology platform, today announced that VINIA®, the first commercialized product created on the Botanical Synthesis platform, set a record for monthly sales orders in May 2024 of US$1.98M, representing a 101% increase as compared to May 2023.

Sales growth in BioHarvest's Products division was primarily driven by strong VINIA® subscription rates, with significant growth in its core nutraceutical capsule business combined with additional "VINIA® Inside" products, such as the recently launched VINIA® Superfood Coffee, which is part of the Hot Beverage line up. This sales performance demonstrates the effectiveness of the company's Direct-to-Consumer sales strategy and delivered a steady increase in the number of both new customers and total subscribers.

The growing VINIA® subscriber base is driven by high customer satisfaction, as evidenced by the 5,000+ online reviews on www.vinia.com which rate their VINIA® experience as 4.8/5. In addition to reviews, customers can submit video testimonials, and positive customer feedback is a key component in both word-of-mouth and corporate marketing programs.

BioHarvest encourages all customers to leave honest and uncensored feedback. Customers receive a 30-day supply when they submit a review, whether positive or negative.

"We are committed to create products with superior efficacy based on superior science, and VINIA's subscriber growth rate and industry leading 4.8 out of 5 review rating is testament to the power of real science," said Ilan Sobel, Chief Executive Officer of BioHarvest Sciences. "Our record sales in May 2024 validate the power of our recurring revenue model and our confidence in the sustainable growth capabilities of our direct marketing and sales platform. As we expand our Direct-to-Consumer Products strategy, we see multiple opportunities to further expand our revenue by adding new 'VINIA Inside' delivery systems. This includes the upcoming completion of our Hot Beverage Strategy for 2024, where we will introduce Nespresso compatible coffee pods and a range of teas, featuring Breakfast and Green teas, available in both Keurig compatible pods and tea bags. We are also formulating and testing VINIA® Hydration Powder and Skincare products, which will be the Company's first Sports Performance and Skin Health products.

"We are layering in several new marketing programs in early June, which taken in tandem with additional VINIA® products in the near-term product pipeline, and with the ramp-up of our CDMO Services Business Unit, positions us for robust and sustainable growth in the quarters ahead. Looking to this second quarter of 2024, we continue to expect revenues to be in the range of $5.7-6.0 million. I look forward to continuing our operational execution in the months ahead as we strive towards a Nasdaq uplisting by year-end," concluded Sobel.

About BioHarvest Sciences Inc.

BioHarvest Sciences Inc. (CSE: BHSC) (OTCQB: CNVCD) (FSE: 8MV) is a leader in Botanical Synthesis, leveraging its patented technology platform to grow plant-based molecules, without the need to grow the underlying plant. BioHarvest is leveraging its botanical synthesis technology to develop the next generation of science-based and clinically proven therapeutic solutions within two major business verticals; as a contract development and production organization (CDMO) on behalf of customers seeking complex molecules, and as a creator of proprietary nutraceutical health and wellness products, which includes dietary supplements. To learn more, please visit www.bioharvest.com.


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